WoW Guides – A World of Warcraft Knowledge Hub 🧙‍♂️

WoW Guides is a comprehensive platform for World of Warcraft players looking for guides, class builds, and database-driven content. Built for both casual players and min-maxers, the site combines SEO-driven publishing with custom-built features to enhance user engagement.

🛠 Project Overview

  • Goal: Build a fast and content-rich WoW knowledge platform with SEO at its core.
  • Stack: Next.js, Firebase (Firestore), GitHub Actions, Markdown content engine.
  • Role: Project Creator, Developer, SEO Strategist, Content Manager.

🔍 SEO & Content Approach

  • Structured content hierarchy: expansion → class → spec → guide
  • Targeted long-tail queries like “WotLK Rogue PvE guide”
  • Automated metadata and internal linking system
  • Custom canonical and noindex rules for duplicate/variant pages

As a result, the project ranked on the first page for hundreds of mid- and long-tail keywords related to WoW gameplay, classes, and dungeons.

⚙️ Tech Highlights

  • ⚡ Static generation (SSG) for performance with Firebase fallback
  • 📚 Markdown-powered guide system with dynamic components
  • 🔥 Firestore-based version control for content previews
  • 🔍 Full-text search using Fuse.js + custom filters

📈 Results

  • 🧭 Indexed over 100 content-rich pages

📊 Google Analytics Overview

Weekly Users based on Google Analytics first year performance:

🎮 What I Learned

Working on WoW Guides sharpened my skills in:

  • 🧠 Scalable SEO content design for gaming verticals
  • 🛠️ Building a modular content engine with Markdown + React
  • 📊 Analyzing keyword clusters in competitive niches
  • 🔥 Combining evergreen and seasonal content publishing
WoW Guides Logo

Explore the project 👉 wow-guides.com